Cliché and Business Wisdom

According to Oxford Dictionaries’ definition of cliché – it means a phrase or opinion that is overused and betrays a lack of original thought.

So, when I attended a conference last week the keynote speaker came out with many expressions of ‘wisdom’.  Many of them could be described as clichés.

The question I pondered is whether these ideas / clichés were valuable or not?

Let me list a few from that presentation:

  1. Technology is an enabler, nothing more.
  2. Leadership is key.
  3. Get the right people on the bus.
  4. The standard you walk past is the standard you set.
  5. Happy customers come back.
  6. It’s the little things that make the difference.
  7. Write your goals down.
  8. Teamwork works.
  9. Culture is caught not taught.
  10. Train them don’t blame them.

I’m going to stop this list as they go on and on, cliché after cliché. We’ve heard it all before.

What are your thoughts on these snippets of wisdom?

Do they help you in any way?

Are they in one ear and out the other?

Or is that question just another form of cliché?

Is it possible to actually get great value from these ideas?

What do you think?

I’d love to know.

Perhaps your answer could produce a truly meaningful blog.  Perhaps we could finish up with 10 truly meaningful blogs!!

How ‘bout some more clichés?

What’s your favourite?


  • Many many years ago I went to a sales conference with work. They brought in a sales motivational speaker named Ron Tacchi. Ron was an American whom had been all variety of occupations in his life from marine through to many forms of sales roles. Ron was fun; had many stories & his pitch was be yourself because you’re always selling yourself, no matter what occupation you are. I have been to many such presentations & cannot recall almost any others. But always still remember Ron’s cliché or expression: “it’s never over till it’s over” – meaning never give up, even if you don’t get the customer or sale the first time.


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